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Regional Outreach Manager - Boston, MA

Marigold Health

Marigold Health

Boston, MA, USA
Posted on Nov 6, 2024
Marigold Health is seeking a highly motivated and experienced Regional Outreach Manager to oversee our outreach initiatives, ensuring impactful engagement and growth in member enrollments across our service regions. The Regional Outreach Manager will manage and support a team of on-site Outreach Specialists and call center-based Outreach Team in executing successful campaigns and building strong partnerships with clinic leadership, internal teams, and external partners. This role requires a blend of strategic planning and hands-on management, with the flexibility to engage directly in outreach activities and lead by example.

Key Responsibilities

  • Team Management and Development
  • Lead and manage a team of on-site Outreach Specialists and call center staff, including hiring, training, and ongoing support.
  • Set team enrollment goals aligned with company targets and monitor progress.
  • Provide coaching and mentorship to team members, supporting their professional growth and pursuit of peer recovery certification.
  • Foster a team culture focused on continual improvement, innovation, and results.
  • Outreach Strategy and Execution
  • Develop and implement outreach strategies to increase member enrollments through on-site presence and multi-channel digital outreach and engagement.
  • Oversee call center outreach campaigns and manage campaign strategies in collaboration with internal stakeholders.
  • Support Outreach Specialists in executing on-site outreach activities and events that engage members effectively and create a welcoming environment.
  • Cross-Functional Collaboration
  • Collaborate with clinic leadership, partners, business development, and marketing teams to plan and execute site-specific events and engagement activities.
  • Coordinate with marketing and business development teams to ensure outreach materials and collateral are effective, targeted, and available for all outreach activities.
  • Reporting and Performance Management
  • Set and track KPIs to measure the effectiveness of outreach campaigns and report regularly on progress against goals.
  • Provide regular updates and insights on team performance, member enrollment numbers, and campaign outcomes to leadership.
  • Analyze outreach data to drive strategic decision-making and optimize campaign effectiveness.
  • Process Improvement
  • Assist in the development and refinement of outreach processes and workflows for efficiency and scalability.
  • Identify and implement improvements in outreach operations, including new technologies, best practices, and engagement tactics.
  • Player-Coach Role
  • Actively participate in outreach activities as needed, serving as a direct example and source of guidance for the team.
  • Support the launch of new outreach locations, working directly with clinic leadership to ensure smooth and successful expansion.

About You

  • Bachelor’s degree in Healthcare, Marketing, Business, or a related field; relevant experience may be substituted.
  • 5+ years of experience in outreach, community engagement, or healthcare enrollment, with at least 2 years in a leadership or management role.
  • Proven experience managing and motivating teams to achieve and exceed goals.
  • Demonstrated ability to collaborate cross-functionally and build relationships with internal and external partners.
  • Strong organizational, communication, and project management skills.
  • Data-driven mindset with the ability to set KPIs and report on key metrics.
  • Willingness to travel regionally and spend time at various clinic sites.

And the Following Would be Nice...

  • Certified or pursuing certification as Recovery Coach Supervisor
  • Certified or pursuing certification as Recovery Coach
  • Experience in behavioral health or peer recovery settings.
  • Knowledge of peer recovery principles and certifications.

Reporting and Benefits

  • This role will report to Carol, our COO
  • This is a full-time, exempt, salaried role
  • The base salary for this role will be $65,000 - $75,000 with opportunity for quarterly bonuses
  • Equity
  • Accrual of 20 days of PTO
  • 9 days of sick time
  • 8 paid company holidays and 2 floating holidays
  • Fully company-paid health insurance premiums for employees and 65% coverage of premiums for any dependents
  • Dependent Care and Healthcare FSA
  • Access to a 401K
More About Marigold Health
Marigold Health is an early-stage, rapidly growing startup providing services for a range of community-based mental health and substance use treatment providers as well as for managed care organizations. We collaborate with eminent investigators at Brown University and Johns Hopkins and have been publicly recognized by the National Institute on Drug Abuse (NIDA) and the American Psychiatric Association.
Our core values are authenticity, candor, and ambition.
Regular travel to partner clinics is a significant part of this role. Staff traveling to partner clinics will also need to abide by policies at these facilities.
Inclusion is at the core of what we do. We’re working to bring care to the most underserved and stigmatized patients. We actively welcome applicants from a wealth of different backgrounds (including but not limited to race, gender, educational background, and sexual orientation). We must have diversity on our team and in our mindsets to be successful in moving the needle on the deeply entrenched and systematic challenges we face.
Marigold Health is an equal opportunity employer.